HP HP2-B102 : HP Imaging and Printing Sales Fundamentals Exam

  • Exam Code: HP2-B102
  • Exam Name: HP Imaging and Printing Sales Fundamentals Exam
  • Updated: Jul 28, 2026
  • Q & A: 63 Questions and Answers

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HP HP2-B102 Exam Syllabus Topics:

SectionWeightObjectives
Industry Trends and Customer Needs20%- Imaging and printing market trends
- Identifying customer segments and requirements
- Customer business challenges and pain points
Sales Process and Techniques25%- Consultative sales methodology
- Handling objections and competitive positioning
- Upselling and cross-selling strategies
Solutions and Services25%- Software tools and management utilities
- HP managed print services (MPS)
- Value-added services and support offerings
HP Imaging and Printing Technologies & Products30%- HP laser and inkjet printing technologies
- HP supplies portfolio and cartridge technology
- HP hardware and MFP solutions overview

HP Imaging and Printing Sales Fundamentals Sample Questions:

1. What is the HP Marketing Resource Center?

A) An HP resource for document templates, free training classes, and success stories
B) A new HP print center for end users who provide customer-designed marketing material
C) A new HP service for HP partners who provide printed marketing material on demand
D) A newly-created team of marketing experts who provide in-house training for HP partners


2. What is the HP eIRG designed to help HP sales people do?

A) to help competitors to make their product plans
B) to share with clients, thus enabling the client to pick and choose the devices that they want
C) to find out if a device is discontinued and, if so, the model number of the replacement device
D) to create sales PowerPoint presentations


3. What does the HP Printing Sales Guide help resellers do?

A) determine the discounts that are available to them
B) create professional sales presentations
C) calculate their margin on each device, accessory, supply, and
D) find which devices are discontinued


4. Which question is a typical cross-selling phrase?

A) Would you benefit from increasing the number of MFPs in your fleet?
B) Would you like to add an HP Care Pack to your HP MFP?
C) Would you benefit from a duplex model?
D) Would you benefit from a single-function device instead of an MFP?


5. What is the benefit of having toner with a uniform particle size?

A) It is instrumental in producing clear crisp images.
B) You can measure the toner more accurately and put the exact same amount in each cartridge,
C) It is less messy.
D) It results in more colors


Solutions:

Question # 1
Answer: C
Question # 2
Answer: C
Question # 3
Answer: B
Question # 4
Answer: B
Question # 5
Answer: A

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